Repozitoriul Instituțional al Universității de Stat din Moldova (RI USM)

Institutional Repository of Moldova State University (IR MSU)

Repozitoriul Instituțional al Universității de Stat din Moldova reprezintă arhiva digitală cu acces deschis a rezultatelor cercetărilor științifice și științifico-didactice efectuate în cadrul universității. Conținutul arhivei este multidisciplinar și include lucrări din domeniile științelor exacte și socio-umanistice.
The Institutional Repository of the State University of Moldova is an open access digital archive of the results of scientific and scientific-didactic research carried out within the university. The archive's content is multidisciplinary and includes works from the fields of exact sciences, social sciences and humanities.

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Radio Basarabia– the echoes of radiophonic communication from the retrospective of the unseen war [Articol]
(2019) Dumbrăveanu, Andrei
The formation of the Romanian Unitarian State opened large perspectives for economic, social and cultural development. Territorial expansion and the increasing number of population led to the establishment of the Romanian Radio Broadcasting Company, which uses modern mass communication technologies, both at a national and regional level. In 1938, in Chisinau, the construction and installation of the transmitter was finished as well as the building and studios of the regional radio station, Radio Basarabia. In the first few days of January 1939, the experimental shows began. The transmitter had a power of 20 kw, which, through technical manipulations, could reach 200 kw, covering the whole Republic of Moldova and stretching up to Moscow and Leningrad, in Soviet Russia, Helsinki, in Finland, and in some days, up to London, in Great Britain. This radio station broadcasted for a short period of time – 300 day up to June 28, 1940, when the old Romanian province was invaded by the red army. The Soviet liberators occupied the studios, where they brought some emissaries from Radio Tiraspol, and at the beginning of the war, when withdrawing, they blew up the buildings and the antenna and they destroyed the transmitter. Radio Chişinău preserved its place in history as an expression of some well thought development practices of the local radio station, a school without holiday for the culturalization and spiritual education of the people, on the basis of traditions and national perennial values.
Programs with criminalistic content in the audio-visual area of the Republic of Moldova: typological and discursive particularities [Articol]
(2019) Rusnac, Ludmila
Constantly, commercial television channels expand their niche of contents that deal with crime, as this visual product sells well. Although during the last years the interest of the viewers has focused mainly on entertainment shows, the rating of the crime programs remains constant. In the audiovisual space of the Republic of Moldova, the access to this category of programs is ensured by the local television channels, especially by the channels that broadcast a foreign television product, especially from the Russian Federation. Nevertheless, one fact is undisputable – the television content that registers high ratings satisfies certain demands and needs of the public and therefore the popularity of criminal-themed programs is motivated by certain needs of the television audience.
The metamorphoses of media communication in the digital age [Articol]
(2019) Dumbrăveanu, Andrei
The digital age has replaced the linear (analog) systems of processing, transmitting / receiving information with numerical or binary systems, thus broadening the possibilities of civilization to communicate. The communication transforms interpersonal relationships, modifies the way of being of people. A new society emerges, of transparency, where the information flows unrestrictedly, unlimited, and the responsibility of the individuals for the distributed information is reduced considerably. In the digital age, the term “post-truth” appears, which soon becomes popular. The post-truth does nothing else but to reanimate and give new dimensions to a struggle as old as the world between truth and lie. Today in this fight, the internet - the product of the digital era mobilizes more than half of the world’s population, and the manipulation techniques, of psychological warfare, become the main weapons in communication. The Internet has launched social networks, has given birth to citizen journalism, often calls for the manipulation techniques to form political guidelines, to change beliefs, to influence the decision-making, makes the media communication that has substantially contributed to changing modern society and post -modernly suffer too quantitative-qualitative transformations, new metamorphoses.
Human trafficking as a social phenomenon and media event: contextualization and speech [Articol]
(2019) Rusnac, Ludmila
By publicizing cases of human trafficking, media outlets carry out several essential functions: informing the public about the existence, specifics and forms of this phenomenon, raising the population’s awareness about the victims of human trafficking, as well as the social prevention function. The phenomenon of human trafficking is publicized sporadically on informational platforms, predominantly via news. Most of the materials published during the monitoring period are based on press releases disseminated by various state bodies regarding convictions related to human trafficking. In terms of contextualization of media discourse, it should be mentioned that online platforms treat the human trafficking phenomenon along the following dimensions: prevention of the phenomenon, presentation of the trafficking scenario and outcome of trafficking cases. At the level of the discourse, we have identified the following peculiarities: informative and inciting headlines, at times ironic attitude towards the victims of sex trafficking, unconcealed accounts of victims, and presentation by sensationalizing
The positive impact of modern information technologies on journalistic production. The case of written press [Articol]
(2019) Stepanov, Georgeta
The technology based on new principles of journalistic production, as a result of the involvement of modern information technologies in the traditional operational practices, reconfigured the intra-media relational framework, projecting new action contexts and new forms of media competition. Traditional media elements, including the written press, consciously assimilated modern technologies and largely valued the opportunities offered by the online environment especially due to survival reasons and to maintain their traditional place and role on the informational market. The new possibilities of the written press, resulting from the implication of modern technologies in the journalistic creation and production, are firstly connected to the broadening of the speed and of the distribution routes of journalistic products, secondly to inserting multimedia contents in the online versions of the traditional periodical publications and thirdly to the interactivity of the end product.