Opportunities for the valuation of tourist destinations in the Republic of Moldova by strengthening brand identity of the destination by regions
| dc.contributor.author | Luca, Tatiana | ro |
| dc.date.accessioned | 2025-03-25T12:56:27Z | |
| dc.date.issued | 2024-10-24 | |
| dc.description.abstract | This article aims to highlight the importance of strengthening the brand identity of tourist destinations in the Republic of Moldova by region. It explores how enhancing regional branding can capitalize on the country’s cultural, historical, and natural heritage, contributing to increased tourism attractiveness, diversification of the tourism offers, and sustainable development of the sector. | en |
| dc.identifier.citation | LUCA, Tatiana. Opportunities for the valuation of tourist destinations in the Republic of Moldova by strengthening brand identity of the destination by regions. In: Modern Paradigms in the Development of the National and World Economy: international scientific conference. Chisinau, 17th Edition, October 24-29, 2024. Chișinău: CEP USM, 2024, pp. 100 – 104. ISBN 978-9975-62-826-6 (PDF). Disponibil: https://doi.org/10.59295/mpdnwe2024.14 | en |
| dc.identifier.doi | https://doi.org/10.59295/mpdnwe2024.14 | |
| dc.identifier.isbn | 978-9975-62-826-6 (PDF) | |
| dc.identifier.uri | https://doi.org/10.59295/mpdnwe2024.14 | |
| dc.identifier.uri | https://msuir.usm.md/handle/123456789/17274 | |
| dc.language.iso | ro | ro |
| dc.publisher | CEP USM | |
| dc.subject | Tourism potential | en |
| dc.subject | brand identity | en |
| dc.subject | regional tourism | en |
| dc.subject | Republic of Moldova | en |
| dc.subject | sustainable development | en |
| dc.subject | cultural heritage | en |
| dc.subject | tourism diversification | en |
| dc.title | Opportunities for the valuation of tourist destinations in the Republic of Moldova by strengthening brand identity of the destination by regions | en |
| dc.title.alternative | Oportunităţi pentru valorificarea destinaţiilor turistice din Republica Moldova prin consolidarea identităţii de brand a destinaţiei pe regiuni | ro |
| dc.type | Article |