СОВРЕМЕННЫЕ МЕТОДЫ ПРОДВИЖЕНИЯ УСЛУГ В ИНДУСТРИИ ГОСТЕПРИИМСТВА
Date
2022
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
CEP USM
Abstract
The article is about classical and modern methods of promotion; a marketing, financial
and economic analysis of the activities of the company "ISIDA" SRL. It also describes the
main methods of promoting services by a travel agency, provides recommendations on the
introduction of modern methods of promoting services for a travel agency, and evaluates
their effectiveness.
Description
Keywords
туризм
Citation
ГРИЧАНАЯ, Анастасия. Современные методы продвижения услуг в индустрии гостеприимства. In: Analele Ştiinţifice ale Universităţii de Stat din Moldova. Ştiinţe ale naturii și exacte. Ştiinţe economice. 16 septembrie 2022, Chișinău. CEP USM, 2022, pp. 120-122. ISBN 978-9975-158-38-1.