The proliferation of new technologies, particularly those based on artificial intelligence, has ushered in changes in communication patterns and the speed at which language evolves. English, with its linguistic prestige, has become the lingua franca in the virtual space of private organizations and educational institutions, facilitating the acceptance of diverse forms of communication. Foreign investments have brought new cultures and communication styles, which are often adopted by local organizations. Social networks and online media have also contributed to the evolution of standard language. The advent of open access to artificial intelligence platforms has raised questions about how this technology will influence human life and communication. The aim of this paper is to analyze the key factors driving the change in standard language and the level of acceptance of these changes.
