Promovarea și stimularea vânzărilor produselor de ciment pe piețele externe [Articol]

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CEP USM

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This study is aimed to highlight the problems and importance of the foreign trade in a private sector, production and sale of cement. In the same time, there are examined trade policies and marketing strategy of this industry leaders. A particular attention is given toward recommendation which could contribute in one way or another to the broadening and growing up of the export relationship between countries in a such industry as production and sale of cement.

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LAZARI, Cătălin. Promovarea și stimularea vânzărilor produselor de ciment pe piețele externe. In: Analele ştiinţifice ale Universităţii de Stat din Moldova. Științe ale naturii și exacte. Științe economice. SNE, SE, 14 septembrie 2021, Chişinău. Chișinău, Republica Moldova: Centrul Editorial-Poligrafic al USM, 2021, pp. 260-262. ISBN 978-9975-158-41-1

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