OPORTUNITATEA VALORIFICĂRII AFACERILOR DE FRANCIZING IN INDUSTRIA OSPITALITĂȚII REPUBLICII MOLDOVA
dc.contributor.author | Tabarcea, Ala | |
dc.contributor.author | Ţurcanu, Olesea | |
dc.date.accessioned | 2023-03-16T09:15:47Z | |
dc.date.available | 2023-03-16T09:15:47Z | |
dc.date.issued | 2022-09-27 | |
dc.description.abstract | The benefits of operating a franchise system in the Republic of Moldova include cheap labour and low advertising costs. At the same time, there is a low level of purchasing power, as well as low quality of services on the market, since a large part of the goods and services offered by companies representing foreign firms and aimed at middle- and high-income customers, depend to a large extent on the economic situation of the country and the increase in purchasing power of the population. | en |
dc.identifier.citation | TABARCEA, Ala; ŢURCANU, Olesea. Oportunitatea valorificării afacerilor de francizing în industria ospitalității Republicii Moldova. In: Development of sustainable tourism: actualities and opportunities. 27 septembrie 2022, Chisinau. CEP USM, 2022, pp. 195-201. ISBN 978-9975-62-502-9 (PDF) | en |
dc.identifier.isbn | 978-9975-62-502-9 (PDF) | |
dc.identifier.uri | https://msuir.usm.md/handle/123456789/9124 | |
dc.identifier.uri | https://doi.org/10.5281/zenodo.7609022 | |
dc.language.iso | ro | en |
dc.publisher | CEP USM | en |
dc.subject | franchising | en |
dc.subject | domestic tourism | en |
dc.subject | sustainable development | en |
dc.subject | tourist demand | en |
dc.title | OPORTUNITATEA VALORIFICĂRII AFACERILOR DE FRANCIZING IN INDUSTRIA OSPITALITĂȚII REPUBLICII MOLDOVA | en |
dc.title.alternative | THE OPPORTUNITY OF LEVERAGING FRANCHISING BUSINESS IN THE HOSPITALITY INDUSTRY OF THE REPUBLIC OF MOLDOVA | en |
dc.type | Article | en |