Challenges of translating humour (puns) from english into russian (based on the tv series “The Simpsons”) [Articol]

Abstract

Humour is a powerful tool of communication, but one of the most challenging to translate. Its universal appeal, combined with strong local specificity, poses significant challenges in audiovisual translation (AVT), where constraints like time, space, and multimodality further complicate its transfer across cultures. This article presents a summary of the diploma paper, which has the primary aim of investigating the key challenges in translating humour, specifically puns, in AVT, and evaluating the effectiveness of translation strategies used to convey such humour from English into Russian within the context of the TV series “The Simpsons”.