The architecture of the film product: rise and fall [Articol]

Abstract

The film represents a symbiosis between arts and industry. The film production from idea to the end product, a discourse of moving images, projected onto a screen, can be be likened to an architectural work, an engineering edifice. The film starts from a concept, a thesis which later takes the form of a story exposed in the script, followed by its materialization through the technological processes of filming, editing, sound and circulation. The script represents a reference element of the film industry and it resembles a project task for the architect of a future building. Every film component is included in a set of elements, linked together according to the laws of aesthetics. The filmic image is subordinated to the picture; the sound is subordinated to music, rhetoric and artistic reading; the movement of frames is based on the laws of film montage, on rhythm and tonality. The film represents a unique and complex product, developed in a team. The team’s members are people endowed with the grace of creation, each being responsible for certain film elements which make up the whole – its general discourse and, particularly, its component messages.