REENGINEERING ORGANIZAȚIONAL CA OPORTUNITATE DE DEZVOLTARE A AFACERILOR

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Date

2024

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CEP USM

Abstract

The business environment is becoming more and more competitive, the transformations and possibilities of modern technologies increasingly lead to the realization of a business in a constrained, economic, social, ecological paradigm, which exploits less resources (human, natural and energetic). All these objectives can be offset by a rational, thoughtful, economical, responsible and technological business approach. In this way, contemporary business exposes itself to a continuous revision of the way of doing things through reengineering of organizational infrastructure and processes where gaps, discrepancies, inefficiencies and organizational losses are hidden. Through a correct and rational modeling of contemporary organizations, one can extract unexpected dividends and exponential gains from existing businesses, gain competitive position in the market and at the same time comply with social and ecological standards, rules and requirements.

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Keywords

business process, change, reengineering, strategy

Citation

PRODAN-ȘESTACOVA, Liubovi, FRUNZĂ, Octavian. Reengineering organizaţional ca oportunitate de dezvoltare a afacerilor. În: Integrare prin cercetare și inovare: conferința științifică națională cu participare internațională. Științe juridice și economice, 9-10 noiembrie 2023. CEP USM, 2024, pp.608-623. ISBN 978-9975-62-693-4 (PDF).

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