2. Articole

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    The art of slow traveling: combining tradition and innovation in tourism
    (CEP USM, 2024-10-24) Trifonova, Larisa
    Purpose of the article: to analyze the potential of slow travel in revitalizing tourism offerings and enhancing destination competitiveness by fostering meaningful experiences that emphasize quality over quantity.
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    CONSTRUIREA DIALOGULUI TURISTIC INTERNAȚIONAL: IMPORTANȚA COMUNICĂRII ȘI COLABORĂRII
    (CEP USM, 2023) Trifonova, Larisa
    Tourism is a vital component of many countries' economies, generating billions of dollars in revenue and providing jobs for millions of people. To ensure the continued growth and success of the industry, it is essential that countries engage in a meaningful and productive dialogue about tourism. This article addresses the issues of tourism-based international communication and interaction, which contributes to building a productive dialogue in tourism, which, in turn, helps to strengthen international relations and increase the role of tourism for individual countries and entire regions. Building an international tourism dialogue is essential to the continued growth and success of the industry. By promoting agreement and cooperation between countries, addressing common issues and concerns, engaging a wide range of stakeholders, countries have the opportunity to work together to improve the tourism experience for both visitors and host communities. The future of international tourism-related relations is likely to be determined by several main trends and factors, including the growing importance of sustainable tourism, the development of digital technologies, the expansion and growth of emerging markets, the evolution of tourism requirements and others.
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    THE ROLE OF TOURIST GUIDES IN SUSTAINABLE TOURISM DEVELOPMENT
    (CEP USM, 2023) Trifonova, Larisa; Molodojen, Iulia
    Sustainable tourism development is becoming an increasingly important issue as the global tourism industry continues to evolve. Tourist guides play a crucial role in promoting sustainable tourism practices and preserving local cultures and natural resources. This article delves into the role of tourist guides in the development of sustainable tourism and examines the benefits of utilizing local guides in promoting local cultures and traditions, as well as the impact this has on the local economies of tourist destinations. The significance of tourist guides in promoting sustainable tourism is due to the fact that sustainable tourism itself is not always appealing to the average tourist. Professional guides can impart not just interesting information, but also present it in a memorable and engaging manner, inciting desired actions. That is why their role in this process is undeniable. This article discusses practical ways in which tourist guides can implement this in the most effective way. After all, they have a unique opportunity to educate and engage tourists in the practice of sustainable tourism and encourage them to behave responsibly while traveling in various ways described in this article.
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    ACTIVITĂȚI DE ANIMAȚIE CA O DIRECȚIE PROMIȚĂTOARE PENTRU DEZVOLTAREA TURISMULUI DURABIL ÎN REPUBLICA MOLDOVA
    (CEP USM, 2022) Trifonova, Larisa
    ourism is a unique social institution that organically combines complex opportunities to influence society. For this reason, tourism is rightly considered one of the fastest growing sectors of the world economy and an important source of income and jobs. Modern tourism is closely linked to the social and economic well-being of many countries, especially developing countries and their environment. Sustainable tourism has become a trend due to the negative impact of human society on the environment through production and consumption. Therefore, tourism aims to contribute towards solving the problems and challenges associated with the development and implementation of monitoring tools for the impact of sustainable tourism on sustainable development, which contributes to job creation, development of local culture and national products. The animation activity occupies one of the leading positions in the structure of hotel complexes and is directly related to other services that are of decisive importance in ensuring successful operation in the tourism market. Animation is a profitable solution in hospitality in any adverse situation, such as weather conditions, traffic jams and others. Thanks to animation, tourists experience positive feelings and tend to visit the exact tourist destination they have already been to several times. Animation activities represent an opportunity to implement sustainable tourism practices. The aim is to minimize the negative effects of tourism activities and maximize the positive aspects.
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    DIRECTIONS FOR THE DEVELOPMENT AND PROMOTION OF THE "WOOD'S TOWN AND KOZY" PROJECT
    (CEP USM, 2022-09-27) Kopylova, Olga; Trifonova, Larisa
    The village of Koshnitsa, located in Dubasari district, was considered as a tourist destination for development and promotion. Reasons for the development of rural tourism include social and economic factors. For the economy, agrotourism plays an important role as an additional source of income and support for farmers who have lost their appeal and consequently their incomes due to increasing urban development. Today, farmers have the opportunity to earn more money. Tourists who reject the idea of spending their holidays in a seaside hotel in favor of active, non-traditional recreation frequently choose rural tourism. Beaches, shopping and noisy parties are not what a holiday looks like for everyone. For many people who are tired of metropolitan life, relaxing in nature, in peace and quiet, breathing fresh air and eating natural products is exactly what they want. The aim of the project is to detach mega-city dwellers from the usual hustle and bustle and immerse them in a relaxed and frugal rural life. The main tasks for the project were: to carry out a macro and micro analysis of the tourist destination environment; to develop a project that gives people the opportunity to spend a few days as villagers; to create the idea of promoting a tourist destination.