(CEP USM, 2024-10-24) Gavrilaş, Natalia; Costeşchi-Juşca, Oxana; Bespalco, Elena
This research is to analyze the impact of cloud accounting and artificial intelligence (AI) on the accounting profession in the context of the digital age. The study aims to investigate how the integration of these technologies is redefining accounting processes, increasing operational efficiency, facilitating data-driven decisions and contributing to the transition of accountants from transactional roles to strategic functions. At the same time, the research aims to identify the challenges and opportunities that companies encounter in adopting these technological solutions, as well as how the transformation influences compliance, security and scalability within financial operations.
