Применение технологий продвижения продукции на основе ивент-маркетинга на предприятии [Articol]

Abstract

The article is about such a new one instrument for Moldavian business area as event marketing. The event-marketing will be researched here as an instrument of promotion for the small but very perspective Moldavian company as SRL “GIANIS-IMPEX” and their new just opened store. You can find out about the steps what can help to any business to improve their brand by involving the main event-marketing hacks and instruments in their marketing strategy. It also describes some researches, analysis, recommendations and conclusions for the company.