Proiectarea cercetărilor de marketing sustenabil [Articol]
| dc.contributor.author | Verdeş, Mihaela | ro |
| dc.date.accessioned | 2023-02-24T07:49:01Z | |
| dc.date.available | 2023-02-24T07:49:01Z | |
| dc.date.issued | 2022 | |
| dc.description.abstract | Sustainability plays a key role in the wine industry, however, the very principle of sustainability opens a wide debate and significantly affects companies in all their activities. Time has witnessed the various phases of the marketing strategy. Of which, sustainability is the key issue that has emerged in the marketing strategy over time. Sustainable marketing is the big picture of the business. | en |
| dc.description.sponsorship | 20.80009.7007.15 Consolidarea achiziţiilor publice durabile în Republica Moldova | ro |
| dc.identifier.citation | VERDEŞ, Mihaela. Proiectarea cercetărilor de marketing sustenabil. In: Analele Ştiinţifice ale Universităţii de Stat din Moldova. Ştiinţe ale naturii și exacte. Ştiinţe economice. 16 septembrie 2022, Chișinău. CEP USM, 2022, pp. 133-135. ISBN 978-9975-158-38-1. | ro |
| dc.identifier.isbn | 978-9975-158-38-1 | |
| dc.identifier.uri | ||
| dc.identifier.uri | https://msuir.usm.md/handle/123456789/8880 | |
| dc.language.iso | ro | ro |
| dc.publisher | CEP USM | en |
| dc.subject | marketing durabil | ro |
| dc.title | Proiectarea cercetărilor de marketing sustenabil [Articol] | ro |
| dc.type | Article | en |