Business sustainability in the Republic of Moldova in the context of european integration: challenges in accessing capital and aligning with EU standards [Articol]

Abstract

Purpose of the article: The article analyzes the sustainability of businesses in the Republic of Moldova in the context of European integration, focusing on challenges related to access to capital and alignment with EU standards. The aim is to highlight the main difficulties faced by Moldovan enterprises and their impact on sustainable development. Methodology: The study is based on a mixed-methods approach, including document analysis, semi-structured interviews with entrepreneurs and experts, as well as comparisons with other EU candidate countries. A SWOT analysis was used to evaluate internal and external factors. Conclusions: Limited access to financing, bureaucracy, and difficulties in complying with European standards are the main obstacles. However, recent reforms and external support can create opportunities for businesses that invest in innovation and good practices. Originality: The article provides an updated and contextualized perspective on the specific challenges faced by the Moldovan business environment in the European integration process, a topic relatively under explored in the existing literature.