Facultatea de Ştiinţe Economice / Faculty of Economic Sciences

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    ANALIZA CORELA܉IILOR, COEREN܉ELOR ܇I CONSTRÂNGERILOR CE TREBUIE RESPECTATE ÎN CADRUL PLANIFICĂRII FINANCIARE A UNEI ÎNTREPRINDERI
    (CEP USM, 2017) Cotruta, Viorica
    The aim of the paper is to study financial planning and analysis (FP&A) in terms of successful budgeting and development of an efficient FP&A mechanism, through financial controlling and monitoring. The actuality of the topic is conditioned by the need to identify the mutual relations, suitable elements and obstacles in financial planning process within an enterprise and the opportunity to develop a mechanism to improve it through a qualitative analysis.
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    CONCEPTE MANAGERIALE ÎN ACTIVITATEA TELEVIZIUNII PUBLICE
    (CEP USM, 2009) Parfentiev, Boris; Parfentiev, Ala
    The Authors make an attempt to link general principles of the management to the objectives of the public TV and radio institution. The basic functions of management–planning, organizing, administering, controlling and evaluating are implemented to the daily practices of the public TV. The standard organizational chart of TV and radio institutions in Europe is also presented. The other managerial concepts are analyzed, such as the strategy of TV and Radio, organizational culture, stimulation and especially motivation of the employees, being exposed the main requirements to this important aspect – motivation of the personnel.