Facultatea de Ştiinţe Economice / Faculty of Economic Sciences

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End date: 2023Subject: search.filters.subject.tourism

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    SĂNĂTATEA ȘI IGIENA- FACTORI ÎN SPORIREA COMPETITIVITĂȚII SECTORULUI TURISTIC
    (CEP USM, 2023) Dombrovschi, Ina
    Turismul și călătoriile sunt stimuli importanți pentru dezvoltarea economică, precum și pentru competitivitatea turistică a țărilor. În ciuda contribuției sale la creșterea economică, dezvoltarea sectorului turistic poate fi împiedicată de o serie de obstacole de natură diferită, care pot afecta competitivitatea acestui sector. Printre acestea am putea specifica, sănătatea și igiena în turism, care reprezintă o asigurare a condițiilor pentru menținerea sănătății publice și pentru ca turiștii să se simtă mai în siguranță, iar destinațiile turistice să devină mai competitive. În acest context, scopul acestui studiu este de a analiza importanța și relația dintre sănătate și igienă și competitivitatea destinațiilor. Astfel, s-a pus accentul pe aspectele care contribuie la creșterea competitivității turismului și pe sănătatea și siguranța călătorilor. Prin intermediul indicelui de competitivitate turistică, au fost evidențiate criteriile care dețin o poziție dominantă în asigurarea condițiilor favorabile pentru turiști. Rezultatele arată că sănătatea și igiena sunt piloni importanți care măsoară competitivitatea destinației. Analiza indică o corelație pozitivă între pilonul sănătate și igienă și competitivitatea generală.
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    ROLUL TRANSPORTURILOR ÎN ORGANIZAREA ACTIVITĂȚII OSPITALITĂȚII
    (CEP USM, 2023) Nazar, Nadejda; Dombrovschi, Ina
    The topicality of the elaborated theme consists in the fact that transport represents an essential component of the economy of any state. Transport represents the engine of tourism development around the world, which ensures the normal functioning of the economy. In the specialized literature, it is specified that the tourism industry includes various activities that have an essential function for satisfying the needs of foreign and local tourists. Thus, the tourism industry represents the offer of the tourist market, which consists of organizations dedicated to the production and provision of tourist services in a certain country. The role of transport services in tourism is manifested through the organization of various cultural and tourist activities. Studying the tourist infrastructure in the Republic of Moldova, we can see that the geographical situation allows the access of foreign tourists. Most types of transport, namely air transport and land transport - road and rail; with the exception of naval transport, they are used to transport domestic tourists and foreign tourists who come to visit us in the country. The analysis of the reason for travel is quite specific to each individual person. Both foreign tourists who visit our country, as well as citizens of the republic who go abroad, on the first plan highlight the reason for vacation and rest. For foreign tourists visiting the Republic of Moldova, this component is about 85-95%, and for domestic tourists going abroad the reason for vacation and rest is about 98% respectively. The research carried out allows the proposal of perspectives for the development of the hospitality organization process and the specifics of the use of means of transport.
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    DEZVOLTAREA RESURSELOR UMANE DIN DOMENIUL TURISM ȘI AGREMENT
    (CEP USM, 2023) Balmuș-Andone, Mihaela
    The meaning of any company, including the tourism industry, is largely determined by the human factor, and its effectiveness is determined by the behavior of individuals within it. Highly qualified staff becomes one of the essential factors for the successful development of tourism activities and for ensuring a high level of services expected by tourists. Activities in the tourism industry include occupations in various sectors such as accommodation, provisioning, recreation, transportation, souvenir trading, tour operators, and travel agencies. Thus, tourism sectors are associated with a wide range of diverse occupations with multiple human factor requirements.
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    CONSTRUIREA DIALOGULUI TURISTIC INTERNAȚIONAL: IMPORTANȚA COMUNICĂRII ȘI COLABORĂRII
    (CEP USM, 2023) Trifonova, Larisa
    Tourism is a vital component of many countries' economies, generating billions of dollars in revenue and providing jobs for millions of people. To ensure the continued growth and success of the industry, it is essential that countries engage in a meaningful and productive dialogue about tourism. This article addresses the issues of tourism-based international communication and interaction, which contributes to building a productive dialogue in tourism, which, in turn, helps to strengthen international relations and increase the role of tourism for individual countries and entire regions. Building an international tourism dialogue is essential to the continued growth and success of the industry. By promoting agreement and cooperation between countries, addressing common issues and concerns, engaging a wide range of stakeholders, countries have the opportunity to work together to improve the tourism experience for both visitors and host communities. The future of international tourism-related relations is likely to be determined by several main trends and factors, including the growing importance of sustainable tourism, the development of digital technologies, the expansion and growth of emerging markets, the evolution of tourism requirements and others.
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    THE ROLE OF TOURIST GUIDES IN SUSTAINABLE TOURISM DEVELOPMENT
    (CEP USM, 2023) Trifonova, Larisa; Molodojen, Iulia
    Sustainable tourism development is becoming an increasingly important issue as the global tourism industry continues to evolve. Tourist guides play a crucial role in promoting sustainable tourism practices and preserving local cultures and natural resources. This article delves into the role of tourist guides in the development of sustainable tourism and examines the benefits of utilizing local guides in promoting local cultures and traditions, as well as the impact this has on the local economies of tourist destinations. The significance of tourist guides in promoting sustainable tourism is due to the fact that sustainable tourism itself is not always appealing to the average tourist. Professional guides can impart not just interesting information, but also present it in a memorable and engaging manner, inciting desired actions. That is why their role in this process is undeniable. This article discusses practical ways in which tourist guides can implement this in the most effective way. After all, they have a unique opportunity to educate and engage tourists in the practice of sustainable tourism and encourage them to behave responsibly while traveling in various ways described in this article.
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    STRATEGII DE MARKETING DIRECT UTILIZATE ÎN PROMOVAREA TURISMULUI SUSTENABIL
    (CEP USM, 2023) Tabarcea, Ala
    The present study focuses on bringing to light the fact that the perspective must be "drowned" in parallel / simultaneous actions taken primarily by companies (multinational, large, medium and small) as well as by final consumers. Because when the metamorphosis of customer behavior is indisputably neglected: moral, spiritual values, as well as their ability to reflect and reason logically and selfishly, constantly driven by the exhortations "do what you have to do for your children and grandchildren", "consume what you have to consume", the familiar marketing treatment (including, directly), encompassing various lexemes/concepts, including those of sustainability, is becoming obsolete.
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    THE IMPACT OF GASTRONOMIC TOURISM ON THE HOSPITALITY INDUSTRY
    (CEP USM, 2023) Ceaikovskii, Alexandr
    The article discusses the current state of gastronomic tourism, which is defined as a trip to get acquainted with the national cuisine of the country, the features of cooking, training and raising the level of professional knowledge in the field of cooking, the role of culinary tourism in the development and promotion of the destination brand.
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    IMPACTUL GLOBALIZĂRII PRIN MULTICULTURALITATEA INDUSTRIEI TURISMULUI ȘI OSPITALITĂȚII
    (CEP USM, 2023) Buzdugan, Adriana; Diaconu, Svetlana
    Globalization, as a worldwide phenomenon, has affected practically all areas of social life, especially in the post-war period. The purpose of this study is to identify the phenomenon of globalization and multiculturalism, their effects and influencing factors on the tourism and hospitality industry.
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    TENDINȚE ACTUALE DE DEZVOLTARE A TURISMULUI DIN REPUBLICA MOLDOVA
    (CEP USM, 2023) Chistol, Andrei; Bulat, Veronica
    Experiential tourism has, in addition to its social relations, also a profound socio-human significance. This effect is exerted both on the tourists and on the population of the visited zoos and is felt in the welfare of the community, in the improvement and education, in the use of free time, in the health of the environment, in the connections between the activities. Through its companion, experiential tourism has a comforting, restorative role, contributing to the restoration of the body's physical fitness, both through general forms of rest, recreation, movement, and specific purposes
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    TURISMUL CA MODALITATE EFICIENTĂ DE SALVGARDARE A PATRIMONIULUI CULTURAL
    (Academia de Ştiinţe a Moldovei, 2022-09-27) Miron, Viorel; Miron, Marina
    Through this article, the authors debate the issue of relations between cultural heritage objects and tourism. Like any phenomena of contemporary society, tourism, which capitalizes on the cultural heritage of a society, can have positive but also negative effects. Here it matters a lot to have effective tools for reducing the negative effect of cultural heritage tourism and increasing mechanisms with a positive effect. In their arguments, the authors refer to international practice, but also to the experience of the Republic of Moldova in this relationship between culture and tourism. Only establishing balance in this equation can give tourism a connotation of safeguarding cultural heritage.