2. Articole

Permanent URI for this collectionhttps://msuir.usm.md/handle/123456789/49

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Author: search.filters.author.Tacu, MarianaSubject: search.filters.subject.virtual space

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    Artificial intelligence - an imperative of the digital society
    (CEP USM, 2024) Tacu, Mariana
    Artificial Intelligence (AI), ranging from basic algorithms to advanced systems, is reshaping our way of life and daily activities. It has a direct impact on mass media and communication, altering traditional paradigms and introducing new technological approaches. AI employs sophisticated algorithms to generate various types of media content, adapting to both traditional environments translated into the virtual realm and inherently digital media. Within the European Union, particular attention is given to online security, connectivity, digital skills, digital businesses, and digital public services. The EU’s cyber security strategy, along with data protection and governance laws, contributes to enhancing access to secure information and databases. The way we approach artificial intelligence will shape the future. To contribute to building a resilient Europe, citizens and institutions should benefit from the advantages offered by AI and feel secure.
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    Protecția minorilor în spațiul mediatic offline și online
    (CEP USM, 2024) Tacu, Mariana
    The protection of minors in the offline and online media space requires an integrated approach, based on regulatory and legal frameworks, protective technologies, and continuous education. Authorities, educational institutions, media, and parents must systematically collaborate to create a safe environment conducive to the healthy development of children and adolescents. The multifaceted approach to this subject offers a complex perspective on children, as consumers of information, users of online platforms, but also protagonists in press materials. In all cases, adherence to regulatory and legal frameworks is necessary, according to which the best interest of the child is a fundamental principle guiding all decisions and actions affecting children, whether these take place in the legal, social, educational, or media spheres.
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    TECHNOLOGICAL PROGRESS: GENERATOR OF CHANGES IN THE MEDIA FIELD
    (CEP USM, 2022) Tacu, Mariana
    The digitalisation of the media implies a multi-aspectual approach, which, in a general framework, aims at the continuous and direct process of technologicalisation and in a particular one - the transfiguration of the traditional mass media and the emergence of new media, native digital. The basic features of the new media refer to: the fact that a single object responds to more and more functions, memory and storage space, sometimes even unlimited, speed and removal of communication barriers, the degree of user participation that can interact directly with other users and/or the author of a material. New media, in a relationship of complicity with social media have become a fertile ground for experiencing direct communication, through a more colloquial language, which can cover different segments of the population and is represented by a new methodology, namely the “self-narrative”.