Browsing by Author "Чайковский, Александр"
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Item АЛГОРИТМ АВТОМАТИЗАЦИИ СИСТЕМЫ ОНЛАЙН ПРОДАЖ ДЛЯ ПРЕДПРИЯТИЙ В РЕСПУБЛИКЕ МОЛДОВА(CEP USM, 2022) Корецкий, Борис; Чайковский, АлександрThe emergence and development of the Internet, the improvement of information technologies, systems, and standards for their interaction have led to the creation of a new direction of modern business - electronic business, as a special form of business, implemented to a large extent through the introduction of information technologies in the production, sale and distribution of goods and services. E-business is any business activity that uses the power of global information networks to transform internal and external communications in order to create profit. However, this definition reflects the processes associated mainly with the use of the Internet, while the development of electronic business today has already passed this stage and stepped into a new, more extensive era of its development. E-business is the implementation of business processes using the capabilities of information and telecommunication technologies, systems and networks.Item ИСПОЛЬЗОВАНИЕ СТРАТЕГИИ КЛИЕНТООРИЕНТИРОВАННОСТИ, КАК КОНКУРЕНТНОГО ПРЕИМУЩЕСТВА ПРЕДПРИЯТИЯ НА РЫНКЕ B2B(CEP USM, 2020) Чайковский, АлександрAll products and services are increasingly becoming more standardized and to attract new customers is becoming increasingly difficult. Therefore, the most effective way of retaining customers — it is the individualization of relationships and the relationships of building long-term partnerships. For the prosperity of the company is no longer enough just satisfied customers, need constant, loyal and extremely satisfied customers.Item МАРКЕТИНГ В ГОСТЕПРИИМСТВЕ И ТУРИЗМЕ: КУРС ЛЕКЦИЙ(CEP USM, 2020) Чайковский, Александр; Корецкий, БорисКурс лекций предназначен для студентов специальности «Менеджмент и маркетинг гостеприимства и туризма» II цикла обучения, включает теоретические аспекты и вопросы для усвоения дисциплины «Маркетинг в гостеприимстве и туризме».Item НАПРАВЛЕНИЯ АДМИНИСТРАТИВНЫХ МЕНЕДЖМЕНТ – РЕШЕНИЙ ПО СОВЕРШЕНСТВОВАНИЮ ФУНКЦИОНИРОВАНИЯ ТУРИСТИЧЕСКОЙ ДЕЯТЕЛЬНОСТИ(CEP USM, 2017) Онофрей, Александру; Чайковский, АлександрChoice strategic solutions to meet the needs of the population in tourist services is based on the definition of tourist flows taking into account the financial resources of tourist companies to ensure adequate quality of tourism services.