Botnari, Mădălina2023-02-242023-02-242022BOTNARI, Mădălina. Strategii de promovare a destinaţiilor turistice utilizate de agenţiile de turism. In: Analele Ştiinţifice ale Universităţii de Stat din Moldova. Ştiinţe ale naturii și exacte. Ştiinţe economice. 16 septembrie 2022, Chișinău. CEP USM, 2022, pp. 144-146. ISBN 978-9975-158-38-1.BOTNARI, Mădălina. Strategii de promovare a destinaţiilor turistice utilizate de agenţiile de turism. In: Analele Ştiinţifice ale Universităţii de Stat din Moldova. Ştiinţe ale naturii și exacte. Ştiinţe economice. 16 septembrie 2022, Chișinău. CEP USM, 2022, pp. 144-146. ISBN 978-9975-158-38-1https://msuir.usm.md/handle/123456789/8883The objectives of the research aim at: the conceptual approach and the particularities of the tourist destinations; identifying the role of travel agencies in promoting travel destinations; finding the particularities and the role of the strategy for promoting tourist destinations; analysis of the field of activity and the characteristic of the travel agency Melissa Travel; research of the services and typology of tourist destinations of the travel agency Melissa Travel; research of promotion strategies used within the Melissa Travel agency; finding state regulations and the activity of travel agencies in the Republic of Moldova; implementation of strategies for promoting tourist destinations within the travel agency Melissa Travel.roagenție de turismturismSTRATEGII DE PROMOVARE A DESTINAŢIILOR TURISTICE UTILIZATE DE AGENŢIILE DE TURISMArticle